Viral Marketing and Social Networks – Chapter two

Viral Marketing and Social Networks – Chapter two

The Social Network Viral Marketing and Social Networks The key characteristic at the base of viral marketing and its success is represented by the efficient use of social networks. Viral marketing is based on the expectation that consumers will like or find interesting the marketing message in a significant proportion as to entice them to…

Viral Marketing and Social Networks – Chapter one

Viral Marketing and Social Networks – Chapter one

Viral Marketing and Social Networks The key information that can be derived from the term viral marketing is its relation to a virus. The similarities with real life viruses come from the fact that marketing information gets spread just like a virus from a person infected with the “virus” of commercial content who decides to…

This is what you get when Value = Money

This is what you get when Value = Money

Our economy has literally become ‘our end’ instead of a means. Value = Money is a mindset which equates value with• GDP (on a country level) 📈• Profit (on a business or investor level) 💵💸• Personal possessions (on an individual level) 💼 Money, profits and short-term objectives are concerns that drive almost all decisions across…

10-minute SEO Blast That You Can Do, Now.

10-minute SEO Blast That You Can Do, Now.

 10-minute SEO Blast That You Can Do, Now. and all you need is Wi-Fi! 🧨 Spy on your competitors with builtwith.com and find out: – What their CMS is– How they track data– Locations they’re targeting– Which apps and plugins they’re using– Marketing channels they’re focusing onand so much more Use this information to: – Inspire action…

Quick, intuitive decision-making, Neuroscience
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Quick, intuitive decision-making, Neuroscience

– A bat and a ball costs a $1.10 The bat costs a dollar more than the ball. How much does a ball cost? Believe it or not, the answer to the question has less to do with math and more to do with the science of decision-making. There are two distinct systems used in decision-making, and each leads to unique tactics that…

If you want a job in a new industry, you need to go beyond “getting the knowledge.”

If you want a job in a new industry, you need to go beyond “getting the knowledge.”

I work with a lot of career changers. I hear the same thing from many of them: “I took X course on Udemy.” “I got certified in Y.” “I’ve been reading tons of books on [New Industry].” That is AWESOME! It’s exactly what you should (and need to) do as a starting point. But here’s…

Back-to-back meetings are messing our brains.
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Back-to-back meetings are messing our brains.

Here’s some cool research from Microsoft. Microsoft’s Human Factors Lab measured the brain activity of 14 individuals. For those *with breaks* b/w meetings:– Their brains were steady and experienced “coolness.” For those *without breaks* b/w meetings– Their stress increased with time, suggesting a “buildup of stress.” It’s almost 2023. Either we need to fix meetings…