I’m sure you’ve told yourself and received advice from many different people telling you to: “Call all your leads! Follow-up relentlessly! Dial, dial dial! Just email them over and over!” And that still didn’t work for you. Presumably, you got a 10–15% connect rate on your calls, even on leads who’ve opted in through your…
Because they seem to get marketing right. Here’s a tip for all you marketers: if you want to really get good at content creation, go study how the Japanese do it. I’m serious. If there is one group of people that truly knows how to connect and sell to customers, it’s the Japanese. I should know —…
#1. Living = Learning Centuries ago, you could survive by learning everything you needed to know in your youth. A few years of good education and you were ready for practically anything. Not anymore. In the fall of 1971, the first ever email was sent by a computer scientist. Regular people who lived at that time…
Great Things Don’t Happen In an Instant As the popular adage goes, “Rome wasn’t built in a day.” Great things don’t happen in an instant. They occur as a product of a progression of little wins that are strung together and compounded over time. Stephen Covey once said, “All things are created twice. There’s a…
People who have found themselves indulging in clothing trends, jiving to mainstream music, or frequenting the local Starbucks can see that companies spend billions a year researching how to perpetuate such conformity. What people may not know is that the advertising itself is becoming far more scientifically advanced. Neuromarketing is an emerging branch of neuroscience…
The old era is ending. SEO as you know it is leaving us. Organic search optimisation is here. SEO: Vertical search rankings.OSO: Horizontal and Vertical search rankings. Think width not height. With perspectives, discover, videos and SGE, you’ll be able to reach more people through content designed to rank. SEO: Keywords and queries.OSO: Content based…
Artificial intelligence (AI) can be a powerful tool to enhance your email marketing efforts. Here are some ways you can use AI in email marketing: Overall, using AI in email marketing can help you improve engagement rates, increase conversions, and save time. By leveraging the power of AI, you can create more effective email campaigns…
Becoming the best at dropshipping takes time, effort, and a willingness to learn and adapt. Here are some tips to help you succeed: Remember, success in dropshipping requires patience, persistence, and a willingness to learn from your mistakes. With the right approach and a dedication to excellence, you can become the best at dropshipping.
Having thousands of potential keywords worth targeting is overwhelming. Learn how to prioritize keywords when creating SEO content. When it comes to SEO, there is always something to do. It’s easy to get sidetracked by the next shiny thing instead of focusing on the tasks that will move the needle for the business. Having hundreds, thousands,…
I spend more than 2690 minutes watching Youtube every week. (Yes, I did the maths) 🥹Then I feel bad about wasting so much time. 🥲 8 YouTubers that will teach you so much about life and entrepreneurship 👇 (This won’t help you save time, but at least, you won’t feel bad 🤣) 1. Think SchoolEngaging and…
1. Find your blue ocean🌊Most people waste time in over competitive markets with razor thin margins. Learn to spot a space with less competition and great demand. Where you offer something that no one else does. 2. You won’t win life by renting out your time⏰Use content and code to your advantage to scale limitlessly.Use…
In my work with companies, I often ask managers to talk about their firm’s competitive advantage. Almost always the typical answer goes something like this. We have great products, a great brand. We innovate constantly. Our products exude quality. And we provide excellent customer service. All of this may very well be true. However, not one bit of this answer says anything about the company’s…
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