Do As Many Of These 6 Things As Possible To Make Your Life Better

Do As Many Of These 6 Things As Possible To Make Your Life Better

There are many things you can do to improve your life and make it better. Here are a few suggestions: Remember, making changes and improving your life can take time and effort, but it’s worth it. Focus on taking small steps every day towards your goals, and be kind to yourself along the way. Also…

Free LinkedIn Learning Courses with Free Certification

Free LinkedIn Learning Courses with Free Certification

For a limited time, LinkedIn Learning is offering more free courses. Here’s a full list, including free certificates. LinkedIn Learning is currently offering 50 new online courses for free until February 28, 2023. These courses are an addition to the already substantial number of courses offered for free on Linkedin Learning. In this Class Central article, we’ve compiled all…

Competitive advantage is always relative

Competitive advantage is always relative

In my work with companies, I often ask managers to talk about their firm’s competitive advantage. Almost always the typical answer goes something like this. We have great products, a great brand. We innovate constantly. Our products exude quality. And we provide excellent customer service. All of this may very well be true. However, not one bit of this answer says anything about the company’s…

Understanding SEO and e-commerce

Understanding SEO and e-commerce

These days, lots of people use search engines for shopping, whether they’re in the early stages of research or they’re ready to buy something right now. Whatever stage of the buying process they’re in, if you sell the products that they’re searching for, you’re going to want to be found. And there are a few different things to consider that are specific to…

First rule of strategy

First rule of strategy

It actually comes back to what I like to think of as the first rule in strategy. You want to pursue opportunities that are big and that you are uniquely positioned to solve for your customers. This is at the center of every great company. Amazon in e-commerce, Disney in building a meaningful connection with characters that you love. Nike in performance apparel. Each of…

How to learn anything – Feynman Technique

How to learn anything – Feynman Technique

The Feynman Technique: The Feynman Technique is a learning method that prioritizes simplicity to build depth of understanding. It takes its name after Richard Feynman—an American theoretical physicist who won the Nobel Prize in 1965 for his groundbreaking work in quantum electrodynamics. Richard Feynman was certainly intelligent. But there are a lot of intelligent people…

The lie of rationality in consumer decisions
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The lie of rationality in consumer decisions

We’ve been sold a lie and it’s a big one. The lie has far reaching implications and is insidious because we desperately want to believe it. We’re special primarily because of our capacity for rational thought, unlike wild animals. We are certainly not lumbering bees slashing out from reflex or ruled by strong emotions and passions. None of us want to believe…