Philip Kotler is the undisputed heavyweight champion of marketing. He’s authored or co-authored around 70 books, addressed huge audiences around the world and consulted some of the biggest brands. In this video, he shares his insights with the London Business Forum.
Customers are wonderful because they buy from you. But that isn’t the only reason. They can take your brand to an entirely different level. Of course, not all customers are made equal. In the same way, we have an assortment of friends. Regular customers are, of course, essential. But there are specific groups of customers…
10-minute SEO Blast That You Can Do, Now. and all you need is Wi-Fi! 🧨 Spy on your competitors with builtwith.com and find out: – What their CMS is– How they track data– Locations they’re targeting– Which apps and plugins they’re using– Marketing channels they’re focusing onand so much more Use this information to: – Inspire action…
Creating a business plan for an online business is similar to creating a plan for a traditional brick-and-mortar business. Here are some steps you can follow to create a business plan for an online business: Creating a business plan is a comprehensive process, and you may need to conduct additional research and analysis to complete…
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SEO is tough! It can take months if not years to see decent results… especially if your website is new. Why? Because everyone is going after all the major keywords that you can think of. Just look at the term “auto insurance” in the United States. There are 1.1 billion results… but only 165,000 searches. Do you…
Dark web definition The dark web is a part of the internet that isn’t indexed by search engines. You’ve no doubt heard talk of the “dark web” as a hotbed of criminal activity — and it is. Researchers Daniel Moore and Thomas Rid of King’s College in London classified the contents of 2,723 live dark web sites over a five-week…
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