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Philip Kotler is the undisputed heavyweight champion of marketing. He’s authored or co-authored around 70 books, addressed huge audiences around the world and consulted some of the biggest brands. In this video, he shares his insights with the London Business Forum. People Read: 663
According to seo.co, it can take anywhere from three to six months to rank on the first page of Google, assuming that you’re writing good content and optimizing your website for search engines. If there’s high competition or you haven’t optimized your website, it may take six to 12 months to see results. The amount of…
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If you’ve ever tried to use one of Google’s native tools to manage your ad campaigns, you likely know how time consuming and confusing they can be. Thankfully, there are a number of other Google Ads tools that can help you run your campaigns more effectively and efficiently. This article shares our top recommendations for Google…
Viral Marketing and Social Networks The key information that can be derived from the term viral marketing is its relation to a virus. The similarities with real life viruses come from the fact that marketing information gets spread just like a virus from a person infected with the “virus” of commercial content who decides to…
Sales organizations have sought to create equal opportunities amongst their reps since the beginning of sales. Classic means of separating territories based on geography or industry are imprecise and create lumpiness in opportunities across your sales organization. When some reps have too much opportunity and others not enough, you’re account coverage and pipeline suffers. However,…
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